ATLANTA (CBS46) - A major new player has signed up for the fight against human sex and labor trafficking.

The ride-sharing company, Lyft, will be training their drivers to spot possible victims of human sex and trafficking.

Officials tell CBS46 Atlanta is one of the one worst cities for illegal sex trafficking, and the crime typically spikes during big sporting events like the Super Bowl.

Lyft drivers number in the tens of thousands, and southeast manager Sam Bond says his drivers are eager to do the right thing. With their help, thousands more people will be paying attention and able to disrupt the delivery of illegal underage sex.

Human trafficking fighter Deborah Richardson says buyers treat the young girls, and sometimes boys as if they were delivery pizza.

“Once that customer orders someone they want to exploit, they will be looking for that person to be delivered to them. More often than not delivered by a shared ride company or a taxi," said Richardson.

Drivers will be trained to look for certain clues; one being an overly silent passenger.

"It's a huge clue. Because the victim is given very explicit instructions: Do not talk to anyone!," said Richardson.

Other signs drivers are trained to looked out for are young passengers in inappropriate clothing and makeup to look older, as well as overly explicit directions from the person putting them in the car.

"It is very low risk, but it could have the potential of saving the life of a potential victim," said Richardson.

To learn more about human tracking, call 1-888-373-7888 to speak with a specially trained anti-trafficking hotline advocate.

Copyright 2018 WGCL-TV (Meredith Corporation). All rights reserved.

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